In contrast, an online store can just only show buyers an aesthetic representation – pictures, or at best, videos – of the products. A case study suggests that 58.19% of shoppers doubt the reliability of pictures showed in online stores. Additionally, online buyers have to risk paying via the Internet, providing sensitive information about themselves such as for instance their name, address, telephone number, and credit card number. Many thoughts tell you their minds, some that are commonly these top five:
- Does this website look shady?
- Who runs this website?
- Is it safe to pay for through their website?
- What if they run away with my money?
- If I provide them with my email, will I be spammed?
It Is A Must To Prove Your Reliability and Trustworthiness
The uniqueness of one’s products and the competitive prices that you offer only pose a powerful draw to 34.53% of online shoppers. A substantial 28.67% of them leave even although you have probably the most unique products and the best prices, because they do not feel confident enough about your website or store. Of these folks, 73.58% will endeavour to search for similar items in your competitors’websites.
Increasing Your Trustworthiness
Independent, third-party identity verification vendors work to boost your website’s trustworthiness, and subsequently increase sales for you. When buyers see that there’s a genuine company operating behind your website, and that you’re willing to display your contact information that is verified with a trusted third-party, then this increases their confidence in you, and assures them that it is safe to get from your website. Compared to offline buyers, online buyers have more options when they would like to make a purchase. If they have any doubt of one’s website, then they will just go to your competitors, who’re just a couple of clicks away.
What Trust Seals Do for You
- Increases your website’s trustworthiness against other competitors
- Advances the chances of a sale with your prospect
- Builds confidence with those reading your pages and overlooking your products & services